Mobilization campaigns are premised on the simple fact that for elected officials, the single most influential voice in shaping their decision is that of their local voters, influencers, and community leaders.
A winning campaign strategy is determined by research and the tactics are dependent on both costings and on relevance of target. It is a multi-stage process that begins by identifying potential activists through some form of low-cost contact, like automated calls, targeted digital advertising or list acquisition. The benefits of mobilization go beyond just a one-off campaign. The long-term goal of mobilization is to increase engagement potential, provide greater value for members, and to increase the share of voice and influence outcomes.
Our National Practice Lead
Joseph leads Crestview’s national campaigns and digital mobilization practice.
He has more than a decade of campaign and public affairs experience, joining Crestview after years of honing his craft on political and advocacy campaigns in the United States, Canada, and abroad.
Our Campaign Team
Our Products and Services
We have developed a proprietary mobilization platform from the ground up because off-the-shelf options do not provide sufficient data ownership. Mobilizer™ can plug into your existing assets while adhering to modern privacy and consent requirements.
We apply our proprietary market-testing approach to every campaign, letting the public tell us who to mobilize, how, and with with what message. We go straight to market, optimizing the campaign with reliable sample sizes and authentic feedback.
Amplify your advocacy day by targeting our curated databases of influential audiences including media, party insiders, and decision makers across all platforms and devices. We amplify your message with the right people.
What impression do decision makers get about your organization when they conduct research about you or your issue? We can assess those impressions and identity a path to ensure you are making the right impact and owning your issue.
Healthy voter and contact databases are important backbones for modern advocacy campaigns. We have decades of experience targeting and activating the audience segments that matter to your cause or movement. It’s what gets us out of bed every morning.
We can use targeted advertising for activist campaigns and investor relations. We apply similar strategies and tactics that have helped us build winning movements in politics and public affairs, giving you the same level of precision and mobilization.