Matthew John Joins Crestview Strategy as Chief Operating Officer

Executive Role Established to Support Agency’s Growth

Toronto, ON - Crestview Strategy, a leading Canadian digital public affairs agency, announced today the addition of Matthew John as Chief Operating Officer. This strategic hire was made in support of unprecedented growth following the establishment of a new Calgary-based venture to expand Crestview Strategy’s offering in Western Canada and significant new hires and promotions.

Prior to joining Crestview Strategy, Matthew served as the Business Development Manager in Deloitte’s SAP SuccessFactors practice and before that was the National Client Development Manager for Capital One’s Costco credit card program. In addition to his leadership roles in the private sector, Matthew served as the Manager of Outreach in the office of Prime Minister Stephen Harper and has held executive positions in political parties at the federal and provincial level.

“We’re thrilled to have Matthew join the agency and confident his unique experience in government, business strategy and public affairs will be a critical contributor to achieving Crestview Strategy’s ambitious business plan,” said Rob Moore, Crestview Strategy Partner.  “Matthew is a perfect fit for the Crestview culture and we look forward to the impact of his leadership on the entire team.”    

As Chief Operating Officer, Matthew will chair Crestview Strategy’s Management Committee, ensuring focus and critical decision support to the senior team, and play a key role in pursuit of the agency’s growth plan.

Crestview Strategy, in Canada and globally, serves some of the world’s biggest companies by providing counsel on government relations, public affairs strategy, campaigns, and mergers & acquisitions.

More information about Crestview Strategy, a public affairs agency, can be found at: crestviewstrategy.com.

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Contact:         Jordan Devon (Toronto)

                        +1 (647) 502-2533 mobile

                        jordan.devon@crestviewstrategy.com

Crestview Strategy Expands Digital Expertise With New Hires

Toronto, ON - Crestview Strategy, a leading Canadian digital public affairs agency, announced today the addition of two new team members in its Digital, Campaigns and Mobilization Practice. These hires further strengthen the depth and breadth of the agency’s digital offering.

 Crestview Strategy is pleased to announce the addition of Meena Aier as a Data Analyst based out of the Toronto office. Prior to joining Crestview, Meena served on the global public policy team of a major financial institution, where she employed innovative research methods to influence major decisions across key markets.

 “A veteran researcher, Meena has a proven track record of delivering data-driven analysis to tackle public policy issues and inform client solutions,” said Crestview Strategy Partner Christine McMillan.

“Meena’s extensive research background complements Crestview’s commitment to delivering robust insights that drive winning outcomes for clients. We’re thrilled to welcome her to the team.” 

Crestview Strategy also announced today the addition of Nathan Carr as Senior Campaign Strategist, Product Lead. Nathan brings more than a decade of experience in web development, marketing, digital advertising, and data analysis to the agency. Prior to joining Crestview Strategy, Nathan led the digital campaigns practice at a prominent public relations and strategic communications agency in Toronto.

“As an early adopter of machine-learning in digital advertising, Nathan has helped break new ground in data-driven mobilization for political campaigns and public affairs clients alike,” said Joseph Lavoie, National Practice Lead, Digital, Campaigns and Mobilization.   

“Nathan’s political savvy, coupled with his ability to distill complicated issues and communicate with key audiences will be an incredible asset for our clients.”

 Deploying the proprietary mobilization platform Mobilizer™, Crestview Strategy’s digital practice runs campaigns that mobilize support and impact change for both political and corporate clients.  

Crestview Strategy, in Canada and globally, serves some of the world’s biggest companies by providing counsel on government relations, public affairs strategy, campaigns, and mergers & acquisitions.

 More information about Crestview Strategy, a digital public affairs agency, can be found at: crestviewstrategy.com.

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Contact:          Jordan Devon (Toronto)

                        +1 (647) 502-2533 mobile

                        jordan.devon@crestviewstrategy.com

Government Relations Practice Building to Support Growth

Crestview Strategy, a leading Canadian digital public affairs agency, announced today exciting changes in its Government Relations Practice.

Kate Moseley-Williams joins Crestview Strategy as a Consultant based out of the Toronto office. Prior to joining the Crestview Strategy team, Kate worked at Queen’s Park as a press secretary to Premier Kathleen Wynne and as a communications and events advisor to the Ontario Minister of Energy.

“A public affairs and media relations expert, Kate brings with her invaluable experience and communications savvy that drive winning outcomes,” said Ginny Roth, National Practice Lead, Government Relations. “Kate’s political and professional background uniquely positions her to analyze the latest news and trends from both an issues-management and political perspective. We’re thrilled to welcome her to the team.” 

Crestview Strategy also announced today the promotion of Ashton Arsenault to the role of Senior Consultant. Ashton served previously as a consultant based out of the Ottawa office.  

“Ashton consistently leverages his experience working in government to identify trends and unearth strategies to the benefit of our growing book of clients,” said Rob Moore, Crestview Strategy Partner. “He is an asset to our government relations practice – offering insight on all matters political, legislative, and procedural.” 

Today’s announcement supports unprecedented growth following the addition of Ginny Roth as National Practice Lead in November 2018. Crestview Strategy, in Canada and globally, serves some of the world’s biggest companies by providing counsel on government relations, public affairs strategy, campaigns, and mergers & acquisitions.

More information about Crestview Strategy, a digital public affairs agency, can be found at: crestviewstrategy.com.

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Contact:          Jordan Devon (Toronto)

                        +1 (647) 502-2533 mobile

                        jordan.devon@crestviewstrategy.com 

Crestview Strategy’s Digital Practice Continues to Grow

Digital, Campaigns and Mobilization Practice Introduces New Hire and Promotions in Agency’s Toronto Office

Crestview Strategy, a leading Canadian digital public affairs agency, announced today the addition of new team members in its Digital, Campaigns and Mobilization Practice. These hires and promotions support unprecedented growth following the formalization of the Practice last year and the addition of Joseph Lavoie as National Practice Lead.  

Jennifer Li joins Crestview Strategy as a Campaign Strategist based out of the Toronto office. Jennifer is a recent graduate of Queen’s University, where she served as President of the Alma Mater Society, tasked with representing and servicing the university’s over 18,000 undergraduate students.

“Jennifer brings with her a unique understanding of issues-driven campaigns,” said Christine McMillan, Crestview Strategy Partner. “She has a proven track record of mobilizing communities and building partnerships to achieve policy outcomes. We’re thrilled to have her join the Practice.” 

Crestview Strategy also announced today the promotion of Frank Parker to Senior Campaign Strategist. Frank joins the Digital, Campaigns and Mobilization Practice following three years as a high-performing Crestview Strategy consultant. 

“Frank is a skilled campaigner, having honed his craft on countless elections at the provincial, federal, and international level,” said Crestview Strategy Partner Mark Spiro. “He is a committed team member and adds significant value to our campaigns offering.” 

Crestview Strategy also promoted Jordan Devon to the role of Campaign Strategist. Previously, Jordan served as an Analyst based out of Crestview’s Toronto Office.

 “An effective communicator with a deep understanding of grassroots campaigning, Jordan is a welcomed addition to our growing campaigns team,” said Joseph Lavoie, National Practice Lead.

Deploying the proprietary mobilization platform Mobilizer™, Crestview Strategy’s Digital Practice runs campaigns that mobilize support and impact change for both political and corporate clients. 

Crestview Strategy, in Canada and globally, serves some of the world’s biggest companies by providing counsel on government relations, public affairs strategy, campaigns, and mergers & acquisitions. 

More information about Crestview Strategy, a digital public affairs agency, can be found at: crestviewstrategy.com. 

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Contact:         Grant Goldberg (Toronto)

                        +1 (647) 884-6373 mobile

                        grant.goldberg@crestviewstrategy.com

 

Zoe Addington Joins Crestview Strategy as Practice Lead, Western Canada

Crestview Strategy, a leading Canadian public affairs agency, announced today the addition of Zoe Addington in the role of Practice Lead, Western Canada. This strategic hire was made in support of unprecedented growth following the establishment of a new Calgary-based venture to expand the agency’s offering in Western Canada and significant new hires and promotions adding to a team of 30+ professionals.  

Crestview Strategy Building to Support Growth

Crestview Strategy, a leading Canadian public affairs agency, announced today the addition of Joseph Lavoie in the role of National Practice Lead, Digital, Campaigns and Mobilization. This strategic hire was made in support of unprecedented growth following the establishment of a new Calgary-based venture to expand its offering in Western Canada and significant new hires and promotions adding to a team of 30+ professionals.